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Showing posts from September, 2017

Italian Supercars and Pagani

The Oxford dictionary defines art as, “The expression or application of human creative skill and imagination…producing works to be appreciated primarily for their beauty or emotional power.” Throughout the history of the automobile, the Italians have taken it upon themselves to use the car, in its most abstract definition, a social tool, as canvas for some breathtaking artistic expression. Cars like the Fiat 500, the Ferrari 250 GTO, the Lamborghini Miura and more recently the Alfa Romeo 8C Competizione redefined car design for good, and these barely scratch the surface. Not to mention, most of them were sublime driving machines.  This also meant that the general public would tend to overlook their questionable build quality and awkward interior layouts. Fast-forward to the present day and the situation is slightly different. Case in point, Ferrari & Lamborghini. One is a marketing juggernaut, selling everything from keychains to amusement park rides. While the other is now a